Timeless Vapes recently announced a collaboration with the latest personality in its ongoing Artist Legacy program.
The program highlights community talent, promoting a belief that “every artist, musician, and creative” has a unique story.
Since Timeless began the program five years ago, it has featured artistic talents like Yai Vila, Skinner, and Sheryo.
The company’s latest collaboration puts the spotlight on Florida-based artist, muralist, & musician Tatiana (Tati) Suarez.
Tati has worked with brands like L’Oreal, Reebok, Jansport, and Netflix, and galleries worldwide have featured her works.
Proud of the new product and grateful for the opportunity, Suarez says the collaboration with Timeless is one of her favorites.
“Timeless gave me complete creative freedom-not only in commissioning my artwork, but in allowing me full creative control of the entire package design,” says Suarez. “As an artist, you can’t really ask for more…Cannabis helps fuel my creativity and manage my anxiety, so extending my work into this category felt like a no-brainer.”
A Strong Case for Art
The joint effort involves a new vape battery and a handy flip-top case featuring Suarez’s artwork on two sides.
There’s also a limited edition machete with Tati’s art on the blade.
The 510-threaded, violet-LED, TV-6 battery fits securely inside the case and delivers satisfying hits.
The flip-top cap makes the case easy to open with your thumb, take a quick puff, and close again, quickly and simply.
The case’s sturdy construction keeps it safe in a pocket, purse, or bag, while the cap keeps the mouthpiece debris-free.
“We always have and always will focus on the highest quality products; this applies to both the materials and the processes we use to make them, from the packaging and support of the products to standing by our quality at all levels,” says Timeless. “We always say you can’t have a great brand without a great product, and that Quality is Timeless.”
Timeless began making the cases in standard colors in 2017 but later expanded on the concept.
Having always felt strongly about art, Timeless noticed how their favorite streetwear brands collaborated with local and national artists.
Timeless says the results were fun and engaging, seeing an opportunity to create their unique take on the concept.
“We drive our marketing and brand around the key pillars of Community, Culture, and Legacy,” says Timeless. “We want to ensure we feel like contributing members of each community’s culture in which we work, and together we are building ours, our consumers, and our partners’ legacy, including through our Artist Legacy Program.”
A Community Connection
In 2020, the company developed a program that released four new cases a year, making their presence known.
The cases became features at partner dispensaries, launch activations, and artist interviews.
The company says they have created over 500 cases and have Timeless fans who absolutely collect them.
“As a lifestyle brand focused on being part of the culture and community in each market we are in, we also felt we could use it as a canvas to tell the stories of the different people with whom we were collaborating,” says Timeless. “This includes artists and musicians but also extends to events, restaurants, local fashion and streetwear shops. It really added a tool to our storytelling while also adding great function resulting in a collectors item.”
Through the program, Timeless shares the backgrounds and personal accounts of featured artists.
The program focuses on how they became artists and the role that cannabis has played in their artistic journeys.
The company says it became a way for artists to tell their stories and support each other.
Timeless Artist Liason Josh Rhodes, also an art creator, runs the Artist Legacy Program and provides perspective for the program.
Timeless says Rhodes devotes much time to attending art galleries and events, meeting and connecting with artists.
“To foster the program, he seeds products and shows artists the various collaborations we have done,” says Timeless. “If they like the brand and the program, then we consider further exploring an Artist Legacy collaboration. We strive for the Artist Legacy program and the process to be really organic and natural.”
As Timeless continues building its cannabis lifestyle brand and expanding to new markets, it says quality is still essential.
The company says it will always strive to produce the highest quality products and authentically & locally engage each market.
“Our Artist Legacy program is part of the DNA of the company,” says Timeless. “So we will continue to grow and expand the program, with national artists that we launch across all markets, and regional artists to tell our brand stories and grow together over the coming years.”