Cannabidiol (CBD) seems to have made its way into virtually every aspect of life, largely thanks to the passage of the 2018 Farm Bill.
The Bill’s passage paved the way for large-scale hemp and CBD production across the United States.
In 2022, you can find CBD in various topical products, supplements, tinctures, and other everyday items virtually everywhere.
But now, Greenlink International (Greenlink) and PureCare have launched a growth acceleration partnership, and a new and innovative CBD product is part of the deal.
According to the company, the partnership will utilize the strengths of PureCare and Greenlink’s flagship Suncliff brand to add value to both companies.
“The Greenlink team continues to identify innovative approaches to partnerships that enable us, and our brands to stay at the forefront of consumer trends in the CBD and cannabis industry,” says Greenlink International CEO Jake George. “This partnership allows us to bolster our participation in the fast-growing sleep and wellness category and aligns us with a leading player in the sleep space.”
George says the partnership will benefit Greenlink and support broader business strategies to target additional growth opportunities.
Greenlink says the partnership prepares both companies for long-term goals by combining PureCare’s global distribution with Suncliff’s dedicated focus and expertise as hemp and cannabis industry leaders.
Greenlink believes the partnership and new product line will create compelling and sustainable value for shareholders and customers in the years ahead.
A New and Innovative CBD Product
Greenlink and PureCare announced the first products of the new partnership at the Las Vegas Market this week.
According to the announcement, PureCare will offer its five best-selling pillows in a Suncliff CBD version.
A Greenlink press release states that the premium pillows have a slow-release system that utilizes microencapsulation Geo-Knit.
Each pillow also comes with a 250mg Suncliff CBD Spritzer.
“PureCare and Suncliff are the perfect duo to deliver a best-in-class CBD experience to the sleep industry,” says PureCare CMO Sarah Bergman. “The new pillow collection truly showcases the quality and attention to detail that our fans love about our brands.”
The Suncliff CBD pillows feature designer down-alternative, breathable fiber, and various memory foam forms.
For something soft and relaxing to rest your head on after a long gaming session or while binge watching a favorite show, a CBD pillow might be just the thing.